Why Animated Video is the Best Strategy for Your Social Media?

Mar 02, 2022

You know you hate the two ads strategy of youtube, don't you? Because live videos don't evoke curiosity and leave your mind wondering. But if those ads are replaced by animated videos, you certainly won't mind then. Because video animation captures attention due to its unique creation and you are often reminded of your favourite cartoon. So how can this video animation benefit your social media strategy? We have listed 6 reasons why you should include it in your social media marketing strategy.

1 DRAWS VIEWER'S ATTENTION

Without a question, the logo video animation is the most effective eye-catcher in the social media news feed. It distinguishes your post from others in the congested sea of information. The animated social media post appears to be alive, fun, and engaging. It draws the user's attention and keeps them reading and watching your brand's message. GIFs and videos, as is well known, produce better results on all social platforms because they hold attention and require more time to encounter a complete interplay with a post. Most social media algorithms favour posts that are witnessed for a longer period of time than is typical.

2 YOU CAN REMEMBER THEM FOR LONG

Do you wonder? Why do we still remember a movie we watched as a child? It's because our mind retains video and images in a better way. Nothing is more memorable than a visually striking animation or a fun short video. They capture the user's attention, make them want to share the content, increase traffic to the company's profile, and increase the chances of conversion. Cartoon video animation posts are extremely effective in social media advertising because they merge the three most important reasons for people to click on an ad: they are entertaining, pleasurable, and unobtrusive.

3 MAKES YOUR CONTENT DIGESTIBLE

Ever wondered why kids like books with images rather than books filled with a lot of text? Because graphic books are easy to understand. Every company has an interactive and technical side. The technical concepts are the most difficult for non-experts to grasp and require additional elaboration. If your company wants to share information about a new product release, online platforms, or any other complex concept, the animation may appear to be the best option for presenting your ideas in an easy-to-digest format. Animated GIFs and longer explainer videos are both versatile ways to convey a message in a straightforward manner and provide a more desired outcome with a potential customer.

4 THEY ARE FUN

People will consume information that is presented in a fun and entertaining manner, whether it is for business or education. Do you think about rewatching YouTube videos that aren't entertaining? No, not exactly. The same is true for animations. Even the most boring visuals, however, have a certain allure to them. It's because we all remember watching cartoons for amusement, so when we see something like that in a cartoon form, our brain automatically sends signals of excitement.

5 ANIMATION ARE CHEAP TO PRODUCE

 While you may think that video animation is way more costly than SMS marketing or email marketing. But then they belong to a completely different world. Who even sends SMS these days? So, among all the best strategies for the modern world, online video animation is the most cost-effective. And it is less costly than live videos. Thousands of dollars would be spent on video production. Searching for a representative and actors, as well as shooting and editing the film. Instead, a fraction of this effort is required to create a perfect cartoon explainer video.

6 HELPS YOUR BRAND TO STAND OUT

Because there are lots of content creators and brand names on social media, standing out has become increasingly important. Most social media influencers and brands use a similar layout and content production style. They learn about the new trend and want to be a part of it in order to get more reposts and views. However, obeying trends makes you part of the traffic and does nothing to help you build a loyal customer base. To stand out in this audience, you must create your content production style, and visuals are the ideal medium for this.

7 YOU CAN USE IT FOR ANYTHING

The best part about a video animation online is that you can use it to promote anything, from pencil to furniture, everything. Because animated videos really aren't genre-specific, you can create videos about any and everything! Anything from a broad sense interpretive video explaining how hot the earth's core is to how to make social media video content. They enable artists to use their imaginations to bring the unbelievable to life. So, promote your services or products using a video animation strategy and see the benefits.


These reasons are enough to tell you why you should switch to video animation for an effective brand image. But if you want more digital marketing tips you can take help from Weeb Innovations. This company also helps you provide video animation services. You can also take help from Weeb Innovations if you are looking for a platform providing graphic designing, web development, software development and much more.

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